Tuesday, May 3, 2011

Superfruit Cookbook

With the new fascination on the
timeless art of home cooking and nutrition, the California Strawberry
Commission today announced the availability of a new cookbook full of
chef-created, mouth-watering strawberry recipes. Available in print
and e-book formats, “Strawberry Recipes for Everyday” is filled with
creative ways to serve one of the most popular fruits in the world.

“It’s evident that people everywhere are rediscovering the joy of
cooking in their homes for family and friends,” said Carolyn
O’Donnell, communications director at the California Strawberry
Commission. “We’re delighted to offer people a variety of ways to
access strawberry recipes, including a traditional-style cookbook,
online on our website and social media sites, mobile apps, and for the
first time, e-publications for devices such as the iPad, the Nook and

With recipes ranging from Strawberry and Goat Cheese Pizza and
Macadamia-Crusted Halibut with Grilled Strawberry and Mint Relish, to
Strawberry Smoothies and Strawberry Shortcake Sliders, the cookbook
delivers creative ways to serve the luscious superfruit. Readers will
also get tips on storing strawberries, nutrition information and more.

Availability and Pricing
“Strawberry Recipes for Everyday” is available in digital and print
formats in the following places:
• EPUB for Amazon Kindle at Amazon for $7.99 at http://amzn.to/gID2rs
• EPUB for Nook at Barnes & Noble for $7.99 - http://bit.ly/eDwBbC
• EPUB for Nook, iPad, Sony, Kobo and additional eReaders through the
FastPencil Marketplace for $7.99 - http://bit.ly/eSE1Vs
• PDF available through the FastPencil Marketplace for $7.99 - http://bit.ly/eSE1Vs
• 92 page, 8x10 Paperback at FastPencil Marketplace for $16.99 - http://bit.ly/mRhcvp
• EPUB for iPhone, iPad and iPod touch at Apple’s iBookstore for $7.99
– Available soon!

Royalties from book sales go to the California Strawberry Scholarship
Program that has already awarded students of California strawberry
harvest workers more than $1 million for college education.

Book Giveaway through May:
• Starting today, the California Strawberry Commission is conducting
the “Cookbook- a- Day-through-May-Giveaway” for its Facebook and
Twitter communities. Contest details can be found by visiting: http://bit.ly/gP6KF9

Connect with California Strawberries
• Visit the California strawberries page on Facebook – www.facebook.com/castrawberries
• Follow us on Twitter – www.twitter.com/castrawberries
• More about California strawberries – www.californiastrawberries.com

About the California Strawberry Commission
The California Strawberry Commission is a state government agency
representing an industry of 600 growers, shippers and processors of
California strawberries. With a focus on food safety education,
Commission strategies also include production and nutrition research,
trade relations, public policy and marketing communications.

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