Thursday, March 10, 2011

New Book Transforms Vegan Cooking

INDISPENSABLE NEW BOOK HELPS COOKS TRANSFORM ANY RECIPE INTO A VEGAN RECIPE

THE COMPLETE GUIDE TO VEGAN FOOD SUBSTITUTIONS
VEGANIZE IT! FOOLPROOF METHODS FOR TRANSFORMING ANY DISH INTO A DELICIOUS NEW VEGAN FAVORITE

by Celine Steen and Joni Marie Newman
Available Now

Celebrated blogger and author Celine Steen is joined by 500 Vegan Recipes author Joni Marie Newman to provide vegan cooks with a fun and informative book that discusses the science of cooking and baking and is filled with more than 200 tried and true recipes. This book is essential for any vegan or aspiring vegan’s bookshelf.

THE COMPLETE GUIDE TO VEGAN FOOD SUBSTITUTIONS (Fair Winds Press, March 2011, $18.99, paperback with color photos), is your secret weapon to turning any recipe imaginable into a deliciously “veganized” success—no guesswork or hard labor involved. And no more kitchen failures or recipe flops either. Simply look up whatever non-vegan ingredient you want to sub out, and expert author team Celine Steen and Joni Marie Newman will explain exactly what substitution is best to use and how to make it without compromising taste or flavor, so you’ll create dishes that are not only better than the “real” thing, but healthier, too.

With more than 200 recipes and substitutions that show the swaps in action, you’ll find step-by-step instructions for replacing everything from butter and bacon to gelatin and gouda. You’ll also find healthy substitutions for replacing things like gluten, sugar, and fat, so you can fine-tune any recipe to your dietary needs. Stunning photography and easy-to-follow charts appear in every chapter, making it in a cinch to dip in and out whenever you need a quick reference or recipe.

Broken into sections to help readers substitute for different kinds of dairy, eggs, meat, animal by-products, gluten, soy, sugar and fat, readers will learn fantastic secrets like:
How to make a killer snickerdoodle without butter, sugar or eggs;
Creating egg substitutes with applesauce, coconut milk or bananas;
A unique recipe for chipotle caramel cookies that are out of this world; and
Making your own soymilk mayo that is wheat free and nut free as well.
If you’ve always wanted to turn your aunt’s famous mac and cheese into a veganized taste sensation, or your grandma’s buttermilk pie into a rousing, “reinvented” success, THE COMPLETE GUIDE TO VEGAN FOOD SUBSTITUTIONS is the solution you’ve been looking for!

"The Complete Guide to Vegan Food Substitutions is a phenomenal guidebook and cookbook. It reveals exactly how to replace any ingredient in any recipe. The results aren’t just stellar—they're even better than the ‘real’ thing!" ―Rory Freedman, author of #1 New York Times bestseller Skinny Bitch.

About the Author
Celine Steen is the co-author of 500 Vegan Recipes (Fair Winds, Fall 2009) and founder of the award-winning blog “Have Cake, Will Travel”, which brings in an average of 15,000 hits a week. After over a decade of vegetarian eating, she decided to switch to a vegan lifestyle. Fearing it might mean the end of all good desserts; she decided to start making her own, for lack of ready-made and affordable options offered in her hometown.

Joni Marie Newman is the co-author of 500 Vegan Recipes (Fair Winds, Fall 2009) and the author of Cozy Inside: Delicious and Comforting Cruelty-Free Recipes. She was born and raised in southern California and currently resides in Trabuco Canyon, CA with her husband, Dan.

THE COMPLETE GUIDE TO VEGAN FOOD SUBSTITUTIONS
Veganize It! Foolproof Methods for Transforming Any Dish into a Delicious New Vegan Favorite
by Celine Steen and Joni Marie Newman
Fair Winds Press
March 2011
Paperback; $18.99
ISBN: 978-1-59233-441-4

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