Thursday, March 31, 2011

Go Hollywood! Beverly Hills Pie Baking Contest Accepting Applicants

Beverly Hills Farmers' Market hosts its annual Pie Bake a'la Beverly Hills & Piesta, Sunday, June 12, 2011. Move over cupcakes, pies are in style right now and the city of Beverly Hills is just the place to let your pie strut its stuff and win 1st place. A fun event for the whole family to enjoy, attractions include pony rides, a petting zoo and musical entertainment. Attendees can enter in a Pie Eating Contest at 12:00pm.

People have been crafting recipes all year, waiting in anticipation to showcase a family recipe or a new creation of their own. The Pie Bake a'la Beverly Hills & Piesta attracted more than 6,000 attendees in 2010. Locals and visitors alike enjoyed a wonderful afternoon in the sun eating pie and participating in the fun.

Last year's 1st place recipe was delicious Blueberry Cream Pie. Other winning recipes include a Wild Huckleberry Pie and a Strawberry Lemonade Pie. All winning recipes will be posted on the City of Beverly Hills website.

The Pie Bake a'la Beverly Hills is open to amateurs only and limited to 20 contestants. Contestants can register at the Farmers' Market Information Booth each Sunday or mail registration to: Beverly Hills Farmers' Market, c/o Community Services, 501 Doheny Road, Beverly Hills, CA 90210. There is a $5 entry fee. The deadline to submit entries is May 29th.

Only home-baked fruit pies will be accepted. No meat pies or cheesecakes will be accepted. The pie must be prepared and baked by the contestant submitting the pie entry for judging. All pies must be made with a fruit that is locally grown in California. Crust and filling must be made from scratch. No store bought crust, dough, or can fillings may be used. No artificial preservatives, binders, or sweeteners are to be used in the making of this pie. Use of local sugars, honeys, meals, is a plus, but not required.

Contestants must bring their pies to the Pie Judging area at 9:00a.m. Pie Judging will take place between 10:00 a.m. and 11:00 a.m. with winners announced shortly thereafter. Judging will be based on the following criteria: flavor, filling, crust, overall appearance and creativity.

Ongoing events for kids will be held throughout the day including "Half Pint Pantry" where kids can make their own pies, and "It's in the Filling" where kids can make play dough pies and sift for treasure in flour. Slices of pie will be for sale all day.

When: June 12, 2011, 9:00am to 1:00pm

Where: Beverly Hills Farmers' Market
9300 Civic Center Drive
2 hours free parking at Civic Center, 450 N. Rexford Drive

How: Contest rules and regulations available at
"Best Tasting Pie" cash awards:
1st place - $275
2nd place - $150
3rd place - $75
"Most Pieutiful Pie" winner will receive a $100 cash award

Additional Information for the Public: Contact Market Management, 310-285-6830.

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