Monday, September 13, 2010

DedeMed Mediterranean Kitchen Launches Authentic, High-Quality Spice Line

DedeMed's Mediterranean Kitchen has just made Mediterranean cooking at home even easier. With the launch of DedeMed's debut product--a Gourmet Spice Line featuring 15 authentic spices--your favorite online Mediterranean teacher provides this integral element for preparing her large variety of popular Mediterranean dishes seen in her videos.

DedeMed.com, the comprehensive Mediterranean cooking and recipe website founded by Mediterranean cuisine specialist Denise Hazime (a.k.a. DedeMed "Queen of Hummus" according to the Wall Street Journal) has had a far-reaching impact on those interested in learning more about Mediterranean cooking around the world since 2007. Denise's Hummus video on DedeMed's YouTube channel (www.youtube.com/dedemed) is the #1 Mediterranean cooking video (with more than 400,000 views to date) on the Internet and 3rd only to two Food Network-related cooking show videos in the general cooking video category.

With the creation of DedeMed's Gourmet Spice Line, Denise can provide her large, loyal following of foodies, cooks, the health-conscious, and people who want to get in touch with their cultural roots, with an even simpler way to create their favorite Mediterranean dishes at home.

"Spices are the essence of Mediterranean and Middle Eastern cooking. And as a first-generation Lebanese-American, I wanted to create a pure and healthy line that could be sold in any supermarket, as well as online, across the country. All the recipes in my cooking videos--plus many I have yet to get to!--will come to life with these spices," says Denise.

ABOUT DEDEMED:
DedeMed (www.dedemed.com) offers a comprehensive list of interactive video recipes of Mediterranean cuisine as well as an online store for purchasing useful cooking utensils and the DedeMed spice line. DedeMed's Hummus video consistently holds the rank of #1 most viewed Hummus video, and is the most viewed Mediterranean cooking video to date.

Hummus Video:
http://www.youtube.com/watch?v=W4uSf0d5yhw (original - 400,000+ views)
http://www.youtube.com/watch?v=rGDJaVAKN7E ('rereleased' - 27,000+ views)

Many of the spices in the DedeMed Gourmet Spice Line are named after the dishes they are meant to be used in, such as "Falafel Spice", "Shish Kabob Seasoning" and "Roast Lamb Seasoning". The versatile "7 Spices" is used to add smokiness and spice to a variety of Mediterranean dishes and "Moroccan Spice" is used to make Couscous. Other spices include Beef Shawarma Spice, Chicken Shawarma Spice, Kabsa Spice, Kafta Spice, Kibeh Spice, Maklouba Spice, Mansaf Spice, Sayadia Spice, Shish Tawook Spice, and a Mediterranean staple - Sumac. The spices can be purchased at DedeMed's online store. Prices range fro $8.95 - $9.95 each. A list of the spices and their descriptions follows.

DedeMed's spice blends are manufactured using the highest quality, premium spices sourced from all over the world. They are expertly blended to provide a balanced, authentic flavor true to their heritage. All of the spice material is fresh, vibrant; and has been cleaned and treated for microbiological contamination. They are manufactured in a facility that uses Good Manufacturing Practices and currently has a "Superior" Food Safety Rating from the American Institute of Baking.

DedeMed.com makes it possible for Denise to share her art of cooking Mediterranean cuisine with all those who want to learn to cook, eat healthy, and live better. The website currently features more than 65 videos--with more added regularly--of Denise preparing a large variety of traditional Mediterranean dishes - everything from Hummus, to Falafel, to Baklava and Couscous.

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