Tuesday, September 8, 2009

Fully Loaded Tea Returns to the Exclusive Pre-Emmy Festivities

Luxury Mississauga-based tea company, Fully Loaded Tea (FLT), is proud to announce its coveted participation in the 61st annual pre-Emmy Award gifting suite, two-years running. Hosted by LA-based GBK Productions at a palatial Beverly Hills mansion, celebrities and entertainment A-listers will have the opportunity to sample FLT’s innovative whole fruit, exotic berry, and vegetable blends, as well as meet company Founders Katya Popoff and Olga Lenova, at the ultra-luxe pre-Emmy gifting suite, September 18 and 19, 2009.

Last year, a host of Emmy guests and Emmy award winners, including Samantha Who’s Jean Smart, American Idol’s Randy Jackson, How I Met Your Mother’s Neil Patrick Harris, and 90210’s AnnaLynne McCord, sipped and savoured FLT’s bold, opinionated blends. This year, GBK has confirmed the attendance of a host of A-listers, including Jennifer Love Hewitt, Ricky Gervais, Bill Maher, Eddie Cibrian and Sara Foster, among others.

“We are absolutely delighted to be included again in this year’s pre-Emmy celebrations,” explains Katya Popoff, Co-Founder of FLT. “By continuing to align ourselves with high-profiled events such as the Emmy’s, we are differentiating Fully Loaded Tea from traditional tea companies, while building on the budding relationships we have established with influential celebrities and elite audiences around the globe.”

In addition to the gifting lounge, FLT’s blends will also be featured at the star-studded 29th Annual Chabad Telethon, September 13, 2009 in Hollywood – a major fundraising event for some of the most vulnerable citizens in the United States. FLT’s gift of tea will assist with garnering donations for the respected community-based, non-profit organization.

Since launching in 2007, the FLT brand has become wildly popular, growing sales by more than 400 percent in 2008 and delighting devoted tea drinkers across North America with its signature blends like Goji Force Green Tea, Bulletproof Currant Fruit Tea, and Citrus Spiked Black Tea.
FLT has become the “tea” darling of the music and entertainment industry, due to their involvement and growing presence at events such as the 2008 Primetime Emmy® Awards, SXSW Film Festival, and L’Oreal Fashion Week.

FLT recently secured distribution with leading US distributor Kehe Food Distributors, allowing a growing fan base of tea aficionados to enjoy its delicious concoctions.

About Fully Loaded Tea
A truly modern drink company, Fully Loaded Tea takes exotic berries full of vitamins and antioxidants and blends them with premium whole leaf green, black, and white teas to create innovative, award-winning teas.

Siberian natives and tea lovers, sisters Katya Popoff and Olga Lenova founded the modern tea company in 2007. Available in a number of fine food stores and gourmet tea and coffee shops across North America, every Fully Loaded Tea blend is also available for purchase online at www.fullyloadedtea.com.

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