Tuesday, October 30, 2007

"Whey" Better Approach to Coffee

If you can't start your day without a cup of joe, you're
not alone.

Americans are the largest consumers of coffee, spending nearly $12 billion in
2006 (up from $8 billion in 2001). Coffee giant, Starbucks, recently raised
the price of its coffee drinks by 9 cents, and those who have embraced
the "coffee culture" begrudgingly still pay the price for a luxury latte

Coffee drinks may be popular but are they healthy or a health risk? Although
caffeinated products usually get a bad rap when it comes to wellness,
thousands of scientific papers have been published showing evidence that
coffee may have some unique health benefits.

But the real downside to "luxury" coffee beverages, besides the high price, is
all the added calories and fat.

Bolthouse Farms has developed a "whey" better approach to coffee that
gives you a protein boost. Their Perfectly Protein line of beverages provides
coffee connoisseurs with the choice of Mocha Cappuccino or Hazelnut Latte,
which contains 10 grams of whey protein per 8-ounce serving.

If you're more into tea than coffee and less interested in caffeine, Bolthouse
offers a Vanilla Chai Tea that is nearly caffeine-free and contains 10 grams of
soy protein per 8-ounce serving. Both of these whey- and soy-protein based
drinks provide a boost of seven or more vitamins and minerals in each serving,
and are considered a complete protein.

The Perfectly Protein drinks are all-natural, contain no preservatives and are
lower in calories and fat compared to their iced coffee counterparts without a
compromise in taste. The drinks have a fresh, rich and creamy flavor. The
bottles are marked with a freshness date and can be found in the produce
section of major grocery store chains and health food stores across the
country ($2.49 for a 15.2-ounce bottle, $3.99 for a 33.8-ounce bottle). For
store locations, go to: http://www.bolthouse.com.

Side Bar:


Good news for coffee lovers: caffeine is not as bad as you may fear. Recent
studies show that caffeine does have its benefits, but combine that with the
right protein in the morning and you could be off to a really good start:

Caffeinated coffee may temporarily sharpen your memory and focus.

Whey protein helps build lean muscles and can help suppress the appetite
A burst of caffeine before a workout can give you a slight edge and has been
shown to improve athletic performance.

The Food & Drug Administration recommends eating 25 grams of soy protein
every day as part of a diet low in saturated fat and cholesterol to reduce the
risk of heart disease.

Habitual coffee consumption is associated with substantially lower risk of
Type 2 diabetes.

Bolthouse Farms Perfectly Protein contains 10 grams of soy or whey protein in
all three of its coffee and tea beverages. (http://www.bolthouse.com).

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