Monday, August 6, 2007

BUDDHIWEAR - Organic Apparel for the family with a yoga flair.

BuddhiWear, a Columbia, Maryland-based apparel company, launched its first line of innovative organic yoga-inspired apparel for women, children, and infants. This new garment line includes T-shirts, thermal shirts, and tank tops for women and children, as well as an infant line featuring bibs, hats, onesies, tank tops, thermal tops, and T-shirts. The garments are adorned with images and phrases including "Yoga Divas Do It On The Mat," "Yoga Baby," "Powered By OM," "Let Them Hear You Roar," "Spread Your Wings", "Yoga Moms Rock", and "Tree Hugger", just to name a few. Fifteen designs are currently available.


What makes this line of clothing different is that they are for Yoginis (female version of yogi) by Yoginis - an exciting, hip new organic green clothing line. All the garments are made from 100 percent organic cotton in sweatshop-free conditions. They are locally created and printed with nontoxic, water-based inks. The garments use a unique direct printing technology application, which makes the garments so soft you can tell where the design begins or ends when touching it. It also feels wonderful next to your skin and the design does not hold in moisture. The ink instantly absorbs into the garment rather than lying on top of it. It will not easily crack and fade like other processes, making BuddhiWear garments extremely long-lasting as well as environmental and soft.


BuddhiWear aims to increase the awareness and need for yoga in a fun and playful manner, according to founder Kelly Neylan. "If everyone did yoga, the world would be a better place," she said in a prepared statement. Neylan is also a proponent of the movement to include yoga in schools and workplaces to enhance the mental and physical well being of all. She also says, "Yoga helps people focus and become calm; what teacher, parent, or employer doesn’t want that?" Added Neylan: "I intend my garments to spread the energy and positive message of yoga throughout the world. Every garment is energized with Reiki energy before it is sent out, and I see that energy continuing to grow."


BuddhiWear founder Kelly Neylan is a Yoga Alliance Registered Yoga Teacher (R.Y.T.) who teaches adult, child, pre-natal, office, and senior/gentle yoga throughout Howard County, Maryland. She is a Usui Reiki Master, healing and teaching Japanese energy healing techniques. She is also proud mother to two little yogis in training.


BuddhiWear has partnered with American Forests to plant trees for shirts. One percent of BuddhiWear profits will be donated to American Forests and other important global charities.
BuddhiWear is hosting a contest to find its next yoga or positive-themed T-shirt. Please submit ideas to buddiwear@buddhiwear.com. The winner will receive a gift certificate or free T-shirt of his or her choice.

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