Wednesday, April 18, 2012

Moe's Southwest Grill(R) Launches Mobile Ordering App

Today Moe's Southwest Grill(R) announces the launch of a nationwide mobile
and online ordering solution in partnership with app design company Splick--it(R).
Now guests who are accustomed to the freshest, quality ingredients and
signature greeting, "Welcome to Moe's!," can bypass the line and get
the food they crave faster than ever before.

"This is a great way to keep Moe's up-to-date in the fast-paced, social
media world we live in today. Splick--it(R) provides a tremendous
opportunity for us to stay technologically current and give the best
customers in the world a more efficient and user-friendly way to
pre-order and pre-pay for their meal," said Paul Damico, President of
Moe's Southwest Grill.

The app was designed around speed and efficiency. With customer
information securely stored, hungry diners can open the app, customize
their order, and pre-pay in an average of 60 seconds. Once on location,
it's as easy as walking through the door, bypassing the line, and
getting fresh food to go.

In addition to adding iPhone(R) and Android(R) apps to Moe's mobile
presence, Splick--it(R) created fully revamped online ordering websites
for each participating location. Moe's will also have access to new
mobile marketing tools created by Splick--it(R) to send targeted,
outbound promotions to their user base.

"As an innovative brand in their space, Moe's was quick to recognize
and harness the opportunity presented by the proliferation of recent
technological advances in mobility. Their choice to partner with
Splick--it(R) is a testament to their commitment to staying ahead of
these advances," said Splick--it(R) founder, Rob Taylor.

Guests can order from over 440 participating locations from the new
Moe's mobile ordering app which can be downloaded for free at the
iTunes(R) store or Android(R) Market. To find a Moe's Southwest
Grill(R) near you, please visit For more information on
Splick--it(R), please visit

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