Wednesday, October 14, 2009

Good Just Got Better

The brand that has been delivering good information and advice to consumers for nearly 125 years has some great news to share. The Good Housekeeping Good Food pantry collection from Tulocay & Co. is now available on supermarket shelves around the country including Stop & Shop, Giant Eagle, Price Chopper and HyVee. Good has never been better.

The collection features a full range of all-natural pantry products that make it easy for time-pressed families to create delicious, healthy and affordable meals. Whether you’re a busy mom who wants to marinade a quick steak with a surprise kick or add a new twist to a basic pasta dish, Good Housekeeping’s Good Food Collection is the perfect choice. Each product label features a bonus “30 minutes or less” recipe, simple usage suggestions, health benefits and the Good Housekeeping Seal from the Good Housekeeping Research Institute.

“The Good Housekeeping Good Food collection will make it easier and more affordable than ever for our readers to create delicious meal options – and that’s good news,” said Glen Ellen Brown, vice president of Hearst Brand Development. “The range of flavors and versatility of use combined with the terrific value (each item $5.99 or less), offers great solutions from the brand she knows and trusts.”

The collection was inspired by favorite recipes from the Good Housekeeping test kitchen and features a medley of sauces that range from barbeques and marinades to Asian and Mexican flavors, pasta sauces, mustards and vinaigrettes. Featured products include Black Cherry Balsamic BBQ Glaze, a marinade for grilled lamb chops or pork tenderloin that is equally delicious as a dipping sauce, Asian Sesame Ginger Sauce, a stir fry necessity, a delectable Chile Lime Marinade, and Capers & Olives Pasta Sauce, the perfect accompaniment over spaghetti, fish, chicken or polenta. The range of options and versatile uses will complement any of your meal time recipes. For more information including retail locations and recipe ideas, please go to

About Good Housekeeping
Founded in 1885, Good Housekeeping ( magazine reaches 25 million readers each month. In addition to the print title, there is the Good Housekeeping Research Institute, the consumer product evaluation laboratory of Good Housekeeping magazine. Founded in 1900 and continuing today with the same mission, the Research Institute is dedicated to improving the lives of consumers and their families through education and product evaluation. Only products evaluated by the Good Housekeeping Research Institute can be accepted for advertising in the magazine, and thereby become eligible to display the Good Housekeeping Seal, the hallmark that provides assurance to readers that the products advertised in the magazine are backed by a two-year limited warranty against being defective, with specified exceptions. Readers can also interact with the brand on the digital front, with Good Housekeeping mobile ( In addition to its U.S. flagship, Good Housekeeping publishes 15 editions around the world. Hearst Magazines is a unit of Hearst Corporation ( and is one of the world’s largest publishers of monthly magazines, with nearly 200 editions around the world, including 15 U.S. titles and 20 magazines in the United Kingdom, published through its wholly-owned subsidiary, The National Magazine Company Limited. Hearst reaches more adults than any other publisher of monthly magazines (73.4 million total adults, according to MRI, Spring 2009).

About Tulocay & Company
Founded in 1993, Tulocay & Company is an award-winning, premium food manufacturing company located in Napa Valley, California. Tulocay & Co. is passionate about food and finds inspiration for their products in the local flavors, as well as the global flavors found in the award-winning restaurants in the Napa Valley. House brands include the celebrated all-natural “Made In Napa Valley” specialty food brand, “Vineyard Pantry” value-priced, all natural supermarket brand and “Kingslake and Crane” premium granola brand. In addition to house brands, they also develop and manufacture shelf stable finished food products for a number of private label clients with regional and national distribution.

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