Thursday, August 28, 2008

FullyLoadedTea: Select tea sponsor for nation-wide fundraiser Stand Up To Cancer

FullyLoadedTea is proud to announce its exclusive tea sponsorship with Stand Up To Cancer (SU2C), a national initiative created by American media, entertainers, and philanthropic leaders to raise significant funds for groundbreaking cancer research. The summer-long fundraiser will culminate in a telethon scheduled to air live from the Kodak Theatre on all three major US broadcast networks on September 5, 2008.

During the telethon, participants will have the opportunity to sample FullyLoadedTea’s Citrus Spiked and Cucumber Mojo tea blends at the Kodak Theatre, both of which will also be included in SU2C gift bags distributed to celebrities, artists, and cancer survivors. The larger-than-life show will feature performances by music superstars including Mariah Carey, Rihanna, Fergie, Miley Cyrus, Natasha Bedingfield, and Leona Lewis. CBS Evening News Anchor Katie Couric, who lost her husband to colorectal cancer, and actress Christina Applegate, a recent cancer survivor, will also appear on the telethon

“It is truly a privilege for FullyLoadedTea to be aligned with such a worthwhile cause,” says Katya Popoff, Co-founder and President of FullyLoadedTea. “Stand Up To Cancer is a nation-wide initiative that focuses on improving the health and well-being of society, and considering the antioxidant benefits tea offers, this exclusive partnership was a natural fit It is a well-known fact that tea helps to neutralize the body’s naturally occurring but cell-damaging free radicals, which, over time, may contribute to the development of chronic diseases including cancer and cardiovascular disease.”

Sold at select high-end retailers across Canada, and currently in the midst of launching across the US, FullyLoadedTea continues to make an impressionable splash in the luxury tea market and is fast becoming a favourite new drink amongst young professionals, fashionably chic urbanites, and celebrities.

FullyLoadedTea’s unique award-winning blends include: Citrus Spiked Black Tea, Tomato Rebel Black Tea, Goji Force Green Tea, Naked Strawberry Green Tea, Cucumber Mojo White Tea, Shameless Berries Fruit Tea, Bulletproof Currant Fruit Tea, and Sweet Addiction Fruit Tea.

About FullyLoadedTea
A truly modern drink company, FullyLoadedTea takes exotic berries full of vitamins and antioxidants and blends them with premium whole leaf green, black, and white teas to create eight delicious and energizing gourmet concoctions. Siberian natives and tea lovers, sisters Katya Popoff and Olga Lenova, founded the young, modern tea company. Found in a number of fine food stores and gourmet tea and coffee shops across North America, every FullyLoadedTea brew is also available for purchase online at

For more information on Stand Up To Cancer, please visit:

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