Wednesday, May 20, 2009

Go Guiltless in Sin City with Guiltless Gourmet

Guiltless Gourmet®, a leader in the “Baked Not Fried” tortilla chip category for 20 years, offers consumers the chance to win a “guiltless” trip to Sin City! Beginning May 15th and running until September 30th, consumers will have a chance to win hundreds of prizes including the grand prize which is an all-expenses-paid trip to Las Vegas!

During the Sweepstakes time period, each of the eight flavors of Guiltless Gourmet chips will have a unique code that can be redeemed at www.GuiltlessGourmet.com. Consumers can win prizes on a daily basis and will find out immediately what they have won. Every person who redeems his or her code will then be automatically entered into a drawing for a chance to win the Grand Prize - a trip to Las Vegas (ARV $5,600).

The Grand Prize includes a 4 day/3 night stay at a five-diamond Las Vegas resort, a $1,500 Gift Certificate to a world class spa and $1,500 in cash. There is a chance to win prizes throughout the entire promotion including fifty $100 gift cards to either the retailer where their Guiltless Gourmet Tortilla Chips were purchased or for an American Express® gift card as well as FREE product coupons for a bag of their favorite Guiltless Gourmet Tortilla Chips.

“We are glad to offer our consumers so many chances to win cash and prizes,” says David Rossi, V.P. of Marketing for The Manischewitz Company. “We realize times are tough right now and we think a free vacation and extra cash is something our loyal flavor fans would enjoy

Guiltless Gourmet® Baked Tortilla Chip flavors include Blue Corn, Chili Lime, Yellow Corn Salted and Unsalted, Spicy Black Bean, Mucho Nacho, Chipotle and Chili Verde.
Retailers nationwide such as Shoprite, Wegmans, Kroger, Safeway, Publix, Whole Foods, Giant Eagle, Raley’s and Albertsons carry the Guiltless Gourmet® Tortilla Chips in the snack section. The suggested retail price is $2.79.

About Guiltless Gourmet
Guiltless Gourmet® pioneered baked, not fried, tortilla chips 20 years ago. In addition to their chips, Guiltless Gourmet also offers a variety of “better tasting, better for you” dips, frozen wraps and dessert bowls. For more information about these or any Guiltless Gourmet product, log onto www.guiltlessgourmet.com. Guiltless Gourmet is a wholly owned subsidiary of The Manischewitz Company.

About The Manischewitz Company
The Manischewitz Company is a specialty food company that includes the Manischewitz®, Season®, Guiltless Gourmet®, Asian Harvest®, Rokeach®, Mispacha®, Horowitz Margareten®, Jason®, Mother’s®, Carmel®, Croyden House®, Mrs. Adler’s® and Goodman’s® brands. The company offers a diversified line of premium kosher food products that covers over 60 different categories.

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