Monday, June 18, 2007

Newman's Own

Summer's Here and Some Are Hot!Newman's Own® New Products Expand Brand with Delicious, Better-for-You AlternativesPerfect for Summer Grilling with Tasty, All-Natural Marinades, Tangy Lighten Up!® Salad Dressings, and Organic Lemonade and Salsa

Westport, CT - The food company that started out as a joke and got out of control is expanding with an array of new all-natural products to meet consumer demands for full-flavored, "better-for-you" alternatives, organic options, meal solutions, and snack portion control.

Newman's Own® popular lemonade and salsa are now available in organic versions. Several of Newman's Own new products also tap into the popular southwestern cuisine trend, with lime and cilantro as featured ingredients."Yet another crop of concoctions unleashed on the unsuspecting public.

If variety is indeed the spice of life, we might be onto something here - even marinades to dress up dinner. But how did I ever agree to these get-ups they've got me in on the labels?" said Newman's Own founder and owner Paul Newman.New Lighten Up!® Salad Dressing FlavorsResponding to consumer requests for additional varieties of fruit vinaigrettes, Newman's Own® has added two new flavors to its best-selling line of reduced-calorie dressings:

• Bask in the Limelight with Lighten Up!® Lime Vinaigrette, made with lime juice concentrate and honey for a light and refreshing dressing that's perfect for summer salads.

• Lighten Up!® Cranberry Walnut Vinaigrette combines the healthy zest of cranberries with a nutty flavor that is so great, we can't believe we didn't come up with it sooner! [Both flavors available nationally; avg. retail price $3.69, 16 oz.]

Sweet Onion Pasta Sauce - It Brings Tears of JoyOur new Sweet Onion and Garlic pasta sauce is made with diced tomatoes, onions, garlic, and Cabernet wine. Delicious! Newman's Own® pasta sauces work great on top of pasta or as a meal solution with fish or poultry. [Available nationally; avg. retail price $2.79, 24 oz.]

Dress Up Dinner with Newman's Own® New MarinadesFire up the grill! Newman's Own® new marinades prove that great tasting marinades don't have to be loaded with sodium. Our new all-natural marinades offer convenient and interesting meal solutions that are perfect for summer grilling or anytime you want flavorful fish, meat, or poultry. Try them all: Lemon Pepper, Mesquite Lime, Herb Roasted Garlic, and Teriyaki. [These products are currently available in the North East, South, and West Coast; avg. retail price $3.19, 12.25 oz.]

Newman's Own® Lemonade and Salsas Go Organic!Now the fresh taste of Newman's Own® Old Fashioned Roadside Virgin Lemonade is available in an organic option sweetened with organic cane sugar and no high fructose corn syrup.

Newman's Own® is the first national brand to deliver USDA organic refrigerated lemonade to market. It is the perfect beverage along side one of our new delicious, chunky salsas in organic varieties: Organic Medium and Organic Cilantro. [Organic Lemonade available in New England; avg. retail price $2.19, 50.9 oz. carton; Organic salsas available in Albany, NY, Charlotte, NC, and Seattle, WA; avg. retail price $2.99, 16 oz.]

Since You Can't Stop Eating Our Popcorn, We'll Help You!To provide consumers with portion-controlled snacking, Newman's Own® is launching 100 Calorie Natural Popcorn, the first all-natural/no transfat product in a 100 calorie snack size. We understand that this will probably reduce the number of people willing to share their Newman's Own® popcorn. Sorry. [Available in New England; avg. retail price $2.49, 100-calorie, 4 oz. pack]

Brrrr…Introducing Refrigerated Salad Dressings from Newman's Own®Everything else in the produce aisle is all natural, and now so is a salad dressing. The #1 all-natural dressing brand is introducing Newman's Own® refrigerated dressings in the produce section. This new location allows our fresh new Ranch, Blue Cheese, Raspberry Balsamic, and Creamy Caesar flavors to "size up" the greens they like to dress. [These products are currently available only in Southern California; avg. retail price $3.69]

Own®, Inc., founded on a lark by Paul Newman and his buddy A.E. Hotchner in 1982, is now a leading premium food company that offers over 100 varieties of all-natural food and beverage products. Based in Westport, CT, the charitable mission of Newman's Own® is expressed in its Company motto: "Shameless exploitation in pursuit of the Common Good." Paul Newman and the Newman's Own Foundation donate all profits and royalties after taxes for educational and charitable purposes. Paul Newman and the Newman's Own Foundation have given over $200 Million to thousands of charities worldwide since 1982. (they said we had to have a website…who knew?) Newman's Own Organics®, founded by Paul's daughter Nell Newman, offers a wide array of delicious organic products

1 comment:

Anonymous said...

Lighten Up!® Cranberry Walnut Vinaigrette is my favorite salad dressing--but I can't find it anymore in Newton, NJ (Sussex County). If you know who has it, please post. Thanks!