Wednesday, July 13, 2011

So. Cal's Sweet Arleen's Crowned Champion of Food Networks Cupcakes Wars. .. Again!

Sweet Arleen's has been crowned the winner of Food Networks Cupcake Wars for a second time. The comfort-boutique style Westlake Village shop in Southern California continues its undefeated reign as the countries tastiest and most creative cupcake makers. Sweet Arleen's previously competed on the highly popular show during Season One taking the title in the Film Festival Face Off with their deliciously themed deserts.

Food Network brought in four of their former Cupcake Wars champions and tossed them back into the kitchen for another shot at victory and a chance to serve their treats at the 65th Annual Tony Awards. Sweet Arleen's took hold of the ultimate challenge by the reins defeating the best in the nation. Sweet Arleen's winning team is led by owner/baker Arleen Scavone and executive pastry chef Julia San Bartolome.

The "Tony Awards" episode, which aired July 12th (with repeats July 13th 3am ET/PT and July 17th 5pm ET/PT) , allowed for Sweet Arleen's to further showcase their skill with baking and their winning strategy. "Plan to win, practice makes perfect & focus on execution," said Arleen of the challenge. After taking home the prize Sweet Arleen's served their winning cupcakes to the elite of New York on Broadways' biggest evening. Including the "Standing Ovation" the newly invented winning cupcake, made with four of the challenge ingredients - port wine, raspberries, cream freche and chocolate mousse, which will be available for a limited time at Sweet Arleen's starting July 12th.

With another title under their belts Sweet Arleen's is celebrating by partnering with famed auto body shop West Coast Customs with the launch of their Mobile Food Truck this July. Sweet Arleen's already has fans in the cast of How I Met Your Mother, The Real Housewives of Beverly Hills, The Kardashians, Sylvester Stallone, Wayne Gretzky, and Daryl Hannah. Now they are taking their cupcake sweets to the streets.

Arleen Scavone is the "Banker turned Baker." She continues to balance her mortgage services consulting business with her bakery. She runs the bakery with her husband Joe Scavone. More information about Sweet Arleen's can be found at www.sweetarleens.com .

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