Tuesday, February 22, 2011

Freshology for E! Live from the Red Carpet Rolls Out Calorie-Controlled, Gourmet Weight Loss and Lifestyle Program Fit for the A-List

Freshology, the leading purveyor of healthy, home-delivered, gourmet meal programs and products in the U.S., in partnership with E! Entertainment Television, rolls out the red carpet nationwide with an innovative, home-meal delivery service designed for healthy, effective and delicious weight loss. The program, Freshology for E! Live from the Red Carpet presents Red Carpet Gourmet, launching in conjunction with the 2011 award season, providing consumers the opportunity to diet like the stars while turning calorie-controlled meals into a home-delivered, fine-dining experience.

Red Carpet Gourmet home meal delivery offers a five-star, calorie-controlled program from Freshology featuring meals prepared with the finest, all-natural ingredients available for optimal taste and greatest nutritional benefit. Hand-crafted by top chefs in Freshology’s state-of-the-art kitchen and delivered fresh to clients’ doorsteps anywhere in the U.S., Red Carpet Gourmet features 10, 14, 20 and 28-day programs that include breakfast, lunch, dinner and dessert daily.

“Red Carpet Gourmet programs are tailor-made for those who, like many celebrities walking the red carpet during award season, have specific occasions they’re looking to slim down for,” said Todd DeMann, Founder and CEO of Freshology. “Whether it’s a wedding, high school reunion, a summer beach vacation, or any special occasion, Red Carpet Gourmet offers a 28-day rotational menu of delicious, calorie-controlled, epicurean meals that will have clients looking and feeling amazing – like many of Freshology’s celebrity clients.”

“E! is the country’s foremost source of celebrity news and red carpet coverage and Freshology is the leading home meal delivery service to the stars – There is great brand synergy here,” said E!’s Vice President of Business Development, Jason Ropell. “A partnership up with Freshology allows us provide our viewers with the same quality food and experience that many of the celebrities appearing on the network enjoy.”

Red Carpet Gourmet offers customers two program options – the Gold Standard and Silver Lining. Both made with all-natural proteins, the premium Gold Standard is a fresh meal delivery program available at $45.95 per day and the Silver Lining, which is Freshology’s flash-frozen option, starts at $32.95 per day. All Red Carpet Gourmet meals are low in sugar and carbohydrates, hormone and anti-biotic free, with no added fillers, preservatives or additives. Every Red Carpet Gourmet meal, from breakfast to dessert, is delivered in Go Green recyclable containers. A temperature-controlled box of meals from the Gold Standard program will arrive twice weekly and Silver Lining meals will arrive once a week via FedEx. In Freshology’s efforts to become a greener company, the menus will be emailed to each customer and will be available online for clients to view as a guide through daily dining. Nutritional information, ingredients and specific heating instructions will be included in those menus.

“Our goal is to make healthy eating convenient and delicious for those looking to use weight – it’s like having a live-in gourmet chef cooking up amazing meals every day,” added DeMann. “Clients can also expect further help in maintaining a healthy lifestyle with upcoming program add-ons including downloadable work-outs from trainers to the stars, health bars, and all-natural energy drinks.”

To order Freshology for E! Live from the Red Carpet presents Red Carpet Gourmet, visit www.redcarpetgourmet.com or call 888.266.0363.

A four-day Red Carpet Gourmet sample menu follows:

Breakfast: Pesto & Mozzarella Scramble with Turkey Bacon & Fresh Melons
Lunch: Herb Crusted Hawaiian Tuna over Baby Spinach
Dinner: Cider Glazed Pork Loin with Roasted Apples and Asparagus
Dessert: Dark Chocolate Smore’s with Roasted Almonds

Breakfast French Toast with Canadian Bacon, Lemon Ricotta and Seasonal Melon
Lunch Eggplant and Goat Cheese Pizza with Tomato Confit and Pesto Drizzle
Dinner Turkey Meatloaf with Melted Tomato Sauce, Brussels Sprouts Cauliflower Puree
Dessert: Cranberry Apple Cobbler

Breakfast Grilled Vegetable Egg Stack, Chicken Mango Sausage, Spiced Peaches
Lunch BBQ Beef Panini with Caramelized Onions on Whole Wheat Bread
Dinner Basil Crusted Chicken Breast, Red Rice, Yellow Pepper Coulis
Dessert: Marshmallow Cloud

Breakfast Sweet Potato Pancakes, Honey Rosemary Syrup, Canadian Bacon, Roasted Pears
Lunch Green Apple and Chicken Salad with Candied Pecans and While Balsamic Dressing
Dinner Ancho Chile Rubbed Flat Iron Steak, Spanish Rice, Stewed Broccolini
Dessert: Raspberry Lemon Mousse Duo

About Freshology:

As the nation’s premier gourmet, home meal-delivery service and healthy products company, Freshology serves health-conscious consumers throughout the U.S. with delicious, epicurean diet food via its national programs GETSLIM Gold, GETSLIM Silver and Fresh Mommy. All of Freshology’s Southern California-based calorie-controlled programs – Fresh Dining, Fresh Lite, Fresh Mommy, Lifestyle and Whole Family – pair great-tasting, gourmet dishes with healthy ingredients and are delivered to clients’ doors daily. All Freshology meal programs can be customized based on weight loss goals, likes and dislikes and medical requirements. Daily caloric allowance for females ranges between 1200 and 1400 calories, and between 1800 and 2000 for male clients. Freshology receives consistent national media attention for its celebrity appeal, weight loss success stories, and five-star menu in outlets including Woman’s World, People Magazine, US Weekly, In Touch Weekly and OK! Magazine, among others.

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