Wednesday, March 19, 2008

Local Boy Does Good!

Glam.com, flagship site of distributed media network Glam Media, today announced eight national finalists in the Be Discovered: Design a Dress Competition, including Drew Shields, from Cincinnati, Ohio. More than 450 aspiring designers submitted sketches of their original designs for consideration on MSN’s beauty and fashion channel and on Glam.com. MSN.com and Glam are cosponsors for the competition. Audiences on both MSN.com and Glam voted online to choose the eight finalists, based on 32 semi-finalists selected by the editorial team. Judges for the competition include renowned fashion designers Monique Lhuillier and Adam Lippes, celebrity stylist and House of DerĂ©on designer Tina Knowles and Lord & Taylor buyer Vanessa Lefebvre.

The finalists have three weeks to make the dress they sketched and present their original creations for judging. The winner of the competition will be announced during mid-April. Sketches and photos of the eight finalists’ designs along with designer profiles and more information can be viewed at www.glam.com/bediscovered and http://lifestyle.msn.com/beautyandfashion. The winner will receive a trip to New York, a $500 gift certificate from Lord & Taylor and will join Adam Lippes’ design studio ADAM, as “Apprentice Designer for a Day.”

“It’s been incredibly exciting to watch fashion-savvy Glam.com and MSN viewers choose eight finalists from dozens of aspiring designs,” said Susan Cernek, Fashion and Beauty Director at Glam.com. “Now comes the moment of truth, when we see the designs come to life, and perhaps discover America’s hottest new fashion designer in the process.”

The eight finalists include Alexzandra Caldwell from Woodland, CA; Carrie Hansen from Lebanon, NH; Jessica Gonzalez from Philadelphia, PA; Marcela Garcia from Tucson, AZ; Jill Pitkanen from Oak Ridge, TN; Janey Rios of Brooklyn, NY; Drew Shields from Cincinnati, OH; and Kate Spray from Philadelphia, PA. Several of the finalists are fashion students who are trying to break into the fashion world.

Glam.com features six separate channels: Style, Fashion, Beauty and Shopping, Living, Entertainment and Wellness. Each channel offers a distinctive blend of original editorial, syndicated and media partner content created by trendsetting insiders and experts. Highly interactive content such as horoscopes, quizzes, and slide shows, celebrity-driven polls, insightful personality tests and mix-and-match games allow users to engage with the content as well as learn about themselves. Glam.com readers can also search the 450+ popular sites in the Glam Publisher Network.

About Glam Media
Glam Media’s distributed media network model is in part changing the very definition of what a media company is in the 21st Century. With more than 44 million unique monthly visitors (comScore MediaMetrix) Glam Media provides a compelling mix of fresh, original content created in-house with a carefully curated Glam Publishing Network of more than 450 popular and influential lifestyle Web sites, blogs and magazines. For premium national brand advertisers, Glam Media offers an unprecedented array of targeted options that are singularly attractive to both upscale and aspirational consumers. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is based in New York City and Brisbane, California.

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