Innovations in Baking Seminar & Reception - Chicago

Innovations in Baking Seminar & Reception
In conjunction with the American Society of Baking on
The Vitamin D Solution: an Opportunity for the Baking Industry
Saturday, February 27, 2010, from 1:30 p.m. to 5:00 p.m.
Denver Room, 5th Floor
Chicago Marriott Downtown
540 North Michigan Avenue Chicago, IL 60611
The Innovations Seminar is pleased to announce that our Guest Speaker this year is Dr. Michael Holick, the leading expert on vitamin D, who has studied vitamin D for over 30 years. Through his research, we know that every human cell type has a receptor for vitamin D. Our bodies’ need for this vitamin goes much further than just bone health. Increasing vitamin D intake can treat, prevent, and even reverse a number of common ailments from high blood pressure to back pain; lessen the symptoms of chronic conditions such as diabetes and arthritis; and prevent infectious diseases, including H1N1.

Michael F Holick, PhD, MD, is the director of the General Clinical Research Unit and professor of medicine, physiology, and biophysics at Boston Medical Center. He has been quoted in The New Your Times, Newsweek, Men's Health, AARP, and Scientific American.

Wendy Dahl, PhD, is an Assistant Professor at the University of Florida Her research has focused on issues of nutrient fortification, particularly the diets of vulnerable populations such as the elderly. Dr. Dahl will present on the potential of bread as a widespread food source of vitamin D in North America.
A special ending to part one of the seminar will be a round table discussion

Part 1: The Vitamin D Solution
1:30 pm – 1:40 pm Welcome and Introductions
Gary Edwards, President, Lallemand/American Yeast
1:45 pm – 2:50 pm The Vitamin D Solution
Dr. Michael Holick, Director, General Clinical Research Unit, Boston Medical Center
2:55 pm – 3:25 pm Baked Goods: A Good Source of Vitamin D
Dr. Wendy Dahl, Assistant Professor, University of Florida
3:30 pm – 4:00 pm Round Table Discussion
Dr. Dennis T. Gordon, Professor Emeritus North Dakota State University
Participants: Dr. Michael Holick and Dr. Wendy Dahl

Part 2: North American Baking Industry Update
4:05 pm – 4:30 pm Product Trends
Jennifer Barnett Fox, Senior Associate Editor, Baking & Snack Magazine
4:35 pm – 5:00 pm Ingredient Developments
Jan van Eijk, Ph.D., Research Director, and Thomas Serouart, Development Manager, Lallemand Baking Solutions
5:00 pm Reception
Drinks and hors d'oeuvres
Space is limited to 106 attendees. Register Here

Registration deadline is February 23, 2010.

For more information please call 901-353-3480 or email baking@lallemand.com

To learn more about Vitamin D visit our new website www.lallemand.com/VitaminD