The partnership aligns with Chipotle’s Food With Integrity vision, a mission to seek better food from ingredients that are not only fresh, but also raised and grown with a respect for the animals, the land and the farmers who produce the food.
Cincinnati Chipotle Marketing Strategist Todd Shock explains, "Findlay Market Farms exemplifies our Food With Integrity in Cincinnati. The market is committed to training the next generation of farmers to meet the growing demand across our region for fresh local foods, and we wanted to partner with them in a way that could make a lasting impact.”
Karen Kahle, resource development director for Findlay Market, shares her thoughts on the partnership. “As a public market, we have a civic mission and a set of public goals that we take very seriously. We share Chipotle's commitment to shifting the future of farming and food. When our shoppers see us teaming up with a brand like Chipotle Mexican Grill, they get excited and encouraged about that future. We're thrilled to work together with Chipotle and the Cincinnati Food + Wine Classic to celebrate what is unique and best about our community: its local crops, ethnic traditions and creative populace. People are hungry for a better food system, and together we can give them one in ways both big and small."
Chipotle will also be present at Cincinnati Food + Wine Classic offering off-menu special items such as their Barbacoa Chili and Sofritas™ Chili, as well as their hand-crafted premium margaritas, free of charge, to ticket holders.